Minimize Risk, Maximize Results

Our expertise is compliance with sweepstakes rules. We know when you need bonding & registration, and where and when you need to file affidavits. We know how to protect you against copyright infringement, and our official rules always adhere to all federal & state regulations. Which means you can rest easy knowing your sweepstakes is 100% legally compliant.

Count on Alliance for a Legal Sweepstakes

Administration Administration

Management Management

Legal Consultation - Sweepstakes Laws Legal Consultation

We provide all aspects of sweepstakes creation, administration and management, and you can access our expertise through à la carte services or a complete A-to-Z administration package. Whatever your needs — from legal consultation to custom app development — Alliance has you covered.

Our Sweepstakes & Contest Administration Services include:

  • Sweepstakes creation, execution & administration
  • Legal consultation & advice
  • Official sweepstakes rules
  • Winners selection & notification
  • Prize fulfillment
  • $1,000,000 indemnification policies for errors & omissions and cyber liability
  • Affidavits of Eligibility & Publicity and Liability Releases
  • State registrations, filings & bonding
  • Issuance of 1099 and 1096 forms
  • Data entry & management
  • Interactive Sweepstakes website development & hosting
  • Social media counsel & execution

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Take Their Word for It

Our portfolio says a lot about who we are and the kind of work we provide, and our clients are as diverse as our promotions. They’re large multinational companies, small nonprofit organizations and renowned marketing agencies. They’re down the street from us, on the other side of the country, and across the globe.

These are just a few of the clients who turn to us for sweepstakes laws & regulations:

76 Pac-12 Football Championship Sweepstakes - Sweepstakes legal admin

76: Pac-12 Football
Championship Sweepstakes

Sweepstakes rules - Crock•Pot Cuisine: Entertain in Style Sweepstakes

Crock•Pot Cuisine:
Entertain in Style Sweepstakes

Francis Ford Coppola Winery: Free Groceries Sweepstakes

Francis Ford Coppola Winery:
Free Groceries Sweepstakes Jimmy Buffet Really for You Concert Sweepstakes Laws Jimmy Buffet
Really for You Concert Branch Out Sweepstakes Administration Branch
Out Sweepstakes

Honda: One Tank Trips Sweepstakes

Honda: One Tank
Trips Sweepstakes

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Get Started

Our sweepstakes legal experts are standing by, ready to create and execute your next winning promotion. And our simple 3-step process is designed to leave the heavy lifting to our team—so you can focus on promoting your sweepstakes, not running it.



Activities include:

Discussion of your brand & promotional goals

Recommendation regarding the best strategy to achieve your sweepstakes objectives

Conversation about the division of labor—we’ll do as much or as little as you need us to!



Activities include:

Drafting of official sweepstakes rules (48-hour turnaround!)

Ongoing legal oversight & guidance

Filing of all surety bonds & state registrations



Activities include:

Platform development & social media integration

Procurement of affidavits & liability releases

Winner selection; prize selection, procurement & fulfillment

Ready to learn more about how Alliance’s sweepstakes legal expertise can help you?

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